Project Overview

Designed an AI-powered chatbot for my portfolio, designed to drastically reduce bounce rates and boost user engagement. This tailored chatbot enhances the visitor experience with interactive content, ensuring a memorable and impactful engagement with my work.

Role: Design, Research, Strategy, UX/UI

Duration: 4 Months

Company: Personal Project

Approach

I tackled this project in 4 stages.

Discovery: Surveys, Secondary Research

Ideation: Brainstorming, Competitive Analysis

Design: Sketching, High Fidelity, Developer Collaboration, AI Collaboration

Testing & Iteration: User Interviews, User Feedback, Iterations

The Problem

New users faced challenges in comprehending the software's extensive feature set and its utilization. To address this, I assumed responsibility for optimizing both the onboarding and post-onboarding processes across the platform to ensure a smoother experience for new users.

The Solution

I designed a unified user experience strategy that effectively introduces users to the platform's core functionality while also providing ongoing assistance post-onboarding. This approach ensures a seamless transition for users, regardless of their familiarity with the platform, fostering a user-friendly environment. By maintaining support beyond onboarding, we aim to enhance long-term engagement and proficiency, nurturing a stronger user connection with our platform.

Considerations

Who is impacted?

What did our users say?

Pain points to be addressed

Let’s break it down…

What do our real users have to say?

Great insight means iterations…

Oh no, AI is pretty difficult to use…

Before moving forward with the AI chatbot we have two big considerations

  1. We must ensure our chatbot works perfectly to avoid frustrating users, requiring thorough testing before a full release.

  2. After deeper discussions with engineers and PMs, it seems this project might be a significant undertaking given the company's current workload.

I will be continuing to design our AI chatbot while closely collaborating with engineering and PM teams to ensure we are taking the best path forward.

High Fidelity

Now What?!

I will proceed with the launch of "Help Mode" and the post onboarding guided tour. Once these enhancements go live, I'll be diving into conversations with our users. I want to know what's working well for them and what still needs some tweaking. Our commitment to understanding how users grapple with compliance language is unwavering. Every new insight will guide us in making our guidance even better.

I will also continue to explore an AI assertive chatbot that provides conversational experience where users can go to for on demand help.

What I Learned